Skechers

Work done as part of the Skechers social media and retail display team. My role for reels is to develop creative concepts according to the shoe target audience and use a combination of 2D/3D animation to create scroll-stopping reels. I also created content for retail LED displays for stores on 6 continents, bringing a cohesive and exciting brand expereince to customers around the world.

My role in creating the creation of these videos was to take the intial concept to create and animate the scene in 3D/2D, create transitions and simulations, and finally to composite in AfterEffects. Shoe models were provided by the Skechers Advertising team.

Social Reels

Retail LED Installations